Over the past decade, Comal County, Texas, has rapidly transformed from a largely rural and suburban area into one of the most sought-after commercial real estate markets in the state. Located in the heart of Central Texas, between the economic powerhouses of San Antonio and Austin, Comal County is uniquely positioned for explosive growth.

With a booming population, strong infrastructure expansion, and an influx of new businesses, the county is attracting national retailers, entertainment venues, and industrial developments at an unprecedented rate. New Braunfels, the county’s largest city, has become the focal point of this commercial surge, with major projects underway that will shape the region for years to come.

This growth presents huge opportunities for investors, landlords, and business owners looking to capitalize on a thriving market. From large-scale mixed-use developments to high-profile corporate entries like Costco, Topgolf, and Portillo’s, the landscape of Comal County is changing fast.

In this article, we’ll take an in-depth look at:

Major commercial projects in development
The impact of infrastructure expansion on business growth
New national brands setting up shop in the county
How this commercial boom affects investors, landlords, and business owners

If you’re considering investing, expanding, or relocating your business, now is the time to pay attention to Comal County. Let’s explore why this region is becoming one of Texas’s most attractive commercial real estate markets.

Major Commercial Projects Underway in Comal County

As Comal County’s population booms and demand for commercial real estate rises, developers are breaking ground on major projects that will define the region’s future. From master-planned communities to industrial parks and entertainment hubs, these developments are reshaping the county’s economic landscape.

1. Mayfair – A 1,900-Acre Master-Planned Community

One of the largest commercial and residential projects in Comal County’s history is Mayfair, a 1,900-acre master-planned community on the north side of New Braunfels near I-35.

  • Scope: 6,000 homes, 330 acres of parks, 35 miles of trails, four schools, and over 200 acres of commercial space
  • Retail & Business Space: Includes major retail stores, restaurants, office space, and entertainment centers to serve the growing population
  • Timeline: Construction is already underway, with full buildout expected over the next 15 years
  • Economic Impact: Expected to bring thousands of jobs and drive further commercial investments into the region

The development is designed to meet the demand for housing and retail space as New Braunfels continues to expand. Businesses looking for prime commercial real estate will find Mayfair an ideal location due to its direct access to I-35 and proximity to San Antonio and Austin.

2. Veramendi – A 2,400-Acre Mixed-Use Development

Another massive commercial and residential project, Veramendi is a 2,400-acre mixed-use development located off Loop 337 in New Braunfels.

  • Commercial Growth: The project includes retail shopping centers, restaurants, office buildings, and entertainment hubs
  • Community Features: Ballparks, community centers, playgrounds, and public parks to create a live-work-play environment
  • Corporate Presence: Several businesses have already secured space, including healthcare facilities, tech offices, and hospitality venues

As New Braunfels continues its explosive growth, Veramendi is positioning itself as a premier location for businesses looking to tap into one of the fastest-growing consumer bases in Texas.

3. The Dittlinger Mill Redevelopment – A Historic Transformation

A landmark project bringing new life to a historic site, the Dittlinger Mill Redevelopment is set to transform the 100-year-old New Braunfels landmark into a modern mixed-use development.

  • Vision: Luxury apartments, boutique shops, restaurants, and creative office spaces
  • Location: Just minutes from Downtown New Braunfels, making it a prime spot for high-end commercial ventures
  • Significance: Preserving history while creating a modern destination for locals and tourists

This project is expected to boost tourism, drive local spending, and create a vibrant commercial district that blends history with modern commerce.

4. Creekside Town Center Expansion

One of New Braunfels’ most successful retail destinations, Creekside Town Center, is expanding with new retail, dining, and entertainment venues.

  • Current Tenants: Home to brands like Best Buy, Target, Hobby Lobby, and Buc-ee’s
  • New Additions: The expansion will include more restaurants, specialty retailers, and entertainment options
  • Location Advantage: Located off I-35, it attracts shoppers from San Antonio, Austin, and surrounding Hill Country towns

With increasing traffic and growing demand, Creekside’s expansion is set to make New Braunfels a major regional shopping destination.

5. Industrial & Logistics Parks – The Future of Comal County’s Economy

Beyond retail and entertainment, Comal County is seeing significant industrial growth to support distribution, logistics, and manufacturing.

  • New Braunfels Industrial Park500-acre development catering to manufacturing and logistics businesses
  • Titan Industrial ParkWarehouse and distribution hub serving growing e-commerce demands
  • Significance: These developments will create thousands of jobs and establish Comal County as a major logistics center for Central Texas

With its strategic location along I-35 and I-10, Comal County is attracting national and international companies looking for distribution centers close to major markets.

What This Means for Business Owners and Investors

The scale of these commercial developments signals one thing – Comal County is open for business. Investors looking for commercial properties, retail spaces, or industrial hubs have a golden opportunity to get in early.

For business owners:

  • New retail spaces offer opportunities to open restaurants, stores, and offices
  • High foot traffic areas in developments like Mayfair, Veramendi, and Creekside will drive strong consumer demand
  • Industrial parks provide affordable commercial spaces for growing companies looking for a strategic distribution location

For investors & landlords:

  • Rapid population growth means increased demand for commercial rentals
  • Appreciating property values in key development areas
  • Long-term commercial leasing potential as more businesses move into the region

Comal County’s commercial expansion is just getting started, and those who act now stand to benefit the most.

Infrastructure Growth & New Businesses Shaping the Market

As commercial development accelerates in Comal County, infrastructure expansion is playing a critical role in supporting this growth. Major road projects, utility improvements, and public transit initiatives are making the region even more attractive for businesses, investors, and residents.

At the same time, big-name companies are moving in, boosting job creation, retail demand, and overall economic activity. Here’s a look at the key infrastructure improvements and some of the major new businesses setting up shop in 2025.

Infrastructure Growth Powering Commercial Expansion

1. I-35 Expansion: Improving Connectivity Between Austin & San Antonio

With Comal County situated directly between Austin and San Antonio, the I-35 corridor has become one of Texas’ busiest and most crucial highways.

  • Expansion Plans: TXDOT is investing in a multi-billion-dollar project to widen I-35 and add new lanes
  • Purpose: Reduce congestion and improve commercial transportation routes for businesses
  • Impact: Faster access between New Braunfels, San Antonio, and Austin will make Comal County an even bigger economic hub

With major developments like Mayfair and Veramendi taking shape, this expansion will ensure businesses and consumers can travel efficiently between major commercial areas.

2. FM 306 Widening & Creekside Parkway Enhancements

FM 306, which serves as a key road connecting Canyon Lake to New Braunfels, is undergoing significant widening and improvements.

  • Project Scope: Expanding from two lanes to four, adding turning lanes, and improving intersections
  • Impact: Supports increased traffic flow to Creekside Town Center and future commercial developments

Similarly, Creekside Parkway—one of the busiest retail corridors in Comal County—is getting upgraded to handle growing traffic volumes from new businesses, restaurants, and entertainment hubs.

3. Water & Utility Infrastructure Expansions

With thousands of new homes and businesses being developed, Comal County is investing heavily in water and utility infrastructure.

  • New water treatment plants are being built to support population growth
  • Energy grid enhancements are ensuring businesses have access to reliable power
  • High-speed fiber internet projects are attracting tech companies and remote workers

These investments are essential for supporting the county’s long-term economic expansion and attracting businesses that depend on strong infrastructure.

New Businesses Fueling Economic Growth

In addition to infrastructure improvements, Comal County is seeing an influx of high-profile businesses moving in. From big-box retailers to entertainment venues and restaurants, here’s a look at some of the major players making their way to the area.

1. Costco Wholesale – A Game Changer for New Braunfels

One of the biggest retail announcements for Comal County is Costco’s new location in New Braunfels.

  • Size: 158,000 square feet + a full gas station
  • Location: Along I-35 near Mayfair
  • Projected Opening: March 2026
  • Economic Impact: Will create hundreds of jobs and attract shoppers from across Central Texas

This move signals New Braunfels’ emergence as a major retail hub, making it more competitive with nearby cities like San Marcos and Schertz.

2. Topgolf – Bringing Entertainment & Jobs to Comal County

A $18 million Topgolf facility is currently under construction in the Creekside area, set to open in 2025.

  • What It Offers: High-tech golf games, restaurants, bars, and event spaces
  • Jobs Created: Approximately 200 new positions
  • Impact: Expected to draw in both tourists and locals, boosting hospitality and service industries

Topgolf’s presence reinforces New Braunfels as a destination for entertainment and nightlife, helping local businesses benefit from increased foot traffic.

3. Portillo’s – Expanding the Fast-Casual Restaurant Scene

The Chicago-based fast-food chain Portillo’s is opening a brand-new location in New Braunfels in 2025.

  • Famous For: Chicago-style hot dogs, Italian beef sandwiches, and signature chocolate cake shakes
  • Why It Matters: National chains rarely open in mid-sized markets—Portillo’s entry shows major interest in Comal County’s economic potential

With more high-profile restaurants coming in, New Braunfels is quickly becoming a regional dining hotspot, drawing visitors from across South and Central Texas.

4. Sprouts Farmers Market – Answering Demand for Health-Conscious Retail

Health-conscious consumers in Comal County will soon have a Sprouts Farmers Market offering fresh, organic, and natural groceries.

  • Size: 23,395 square feet
  • Opening: March 2025
  • Impact: Expands healthy food options and supports local suppliers

Sprouts’ arrival signals that major specialty retailers see Comal County as a prime growth market for affluent and health-conscious shoppers.

5. Industrial & Logistics Growth – Strengthening the Economy

Retail and entertainment aren’t the only industries expanding—industrial and logistics developments are booming.

  • New Braunfels Industrial Park – A 500-acre site attracting manufacturers, distribution centers, and logistics firms
  • Titan Industrial Park – A hub for e-commerce fulfillment and warehousing, benefiting from proximity to I-35 and I-10
  • Impact: These parks are bringing in thousands of high-paying jobs, further strengthening the local economy

With its central location and infrastructure improvements, Comal County is attracting major employers, ensuring long-term job growth and economic stability.

How This Growth Affects Business Owners & Investors

The combination of new businesses, infrastructure investments, and rapid population growth is creating massive opportunities for:

Investors – Commercial real estate values are rising, making now the perfect time to acquire retail or industrial space
Business OwnersHigh traffic areas like Mayfair, Veramendi, and Creekside offer prime locations for new stores, restaurants, and offices
Landlords – Increased demand for retail and industrial spaces means higher rental rates and occupancy levels

As national brands continue investing in Comal County, local entrepreneurs can take advantage of rising consumer spending, increased tourism, and new retail districts.

The Bottom Line

With major infrastructure expansions and high-profile business investments, Comal County is poised for unprecedented economic growth in 2025 and beyond. Those looking to capitalize on commercial real estate opportunities should act now before prices surge even higher.

What This Means for Investors, Landlords, and Business Owners

With Comal County’s rapid commercial expansion, investors, landlords, and business owners stand to benefit tremendously—but only if they understand the market dynamics and opportunities available. The county’s population surge, infrastructure investments, and influx of major businesses make it one of the most attractive commercial real estate markets in Texas today.

Here’s a detailed breakdown of what this means for each key group.

1. Investors: A Golden Opportunity for Commercial Real Estate Growth

Why Comal County is a Prime Market for Investors:

  • Explosive Population Growth: Comal County has been one of the fastest-growing counties in the U.S., with New Braunfels alone growing over 56% since 2010.
  • Corporate Relocations & Business Expansion: National brands like Costco, Topgolf, and Portillo’s are planting roots, proving the region’s economic strength.
  • Infrastructure Boom: With highway expansions, industrial park growth, and retail developments, property values and rental rates are expected to appreciate steadily.

Best Investment Opportunities in Comal County

Retail Centers:

  • Demand: New residents and tourists need shopping, dining, and entertainment options.
  • Key Locations: Mayfair, Veramendi, Creekside Town Center expansion, and downtown New Braunfels are prime areas.
  • ROI Potential: Retail space is expected to see a 12-15% increase in value over the next 5 years, according to local market projections.

Industrial & Warehouse Space:

  • Demand: Companies are moving logistics hubs to Central Texas due to its location between Houston, San Antonio, Austin, and Dallas.
  • Key Locations: New Braunfels Industrial Park, Titan Industrial Park, and locations along I-35 & I-10.
  • ROI Potential: With the rise of e-commerce and distribution centers, industrial properties in Comal County are expected to see higher occupancy rates and increasing lease values.

Multifamily Housing & Mixed-Use Developments:

  • Demand: The county’s population is growing so fast that housing demand is outpacing supply.
  • Key Locations: Areas surrounding Mayfair, Veramendi, and Downtown New Braunfels are prime spots for mixed-use developments.
  • ROI Potential: Investors can expect rising rental rates and long-term appreciation as demand for housing continues to skyrocket.

Bottom Line for Investors:
Comal County is a long-term goldmine. Those who secure commercial properties now will benefit from property appreciation, rising rents, and steady demand as businesses and residents continue to flock to the area.

2. Landlords: High Occupancy & Rising Rental Rates

As more businesses move in and demand for retail and office space surges, landlords have an unprecedented opportunity to increase rental rates, secure long-term leases, and expand their portfolios.

Current Market Conditions Favoring Landlords

  • Vacancy Rates are at Historic Lows: With an influx of businesses, available commercial spaces are getting leased up quickly.
  • Rental Rates are Rising: Due to high demand, landlords in prime locations (like Creekside, downtown New Braunfels, and near I-35) are commanding higher rents than ever before.
  • Longer Lease Terms: Retail tenants and corporate offices are signing 5- to 10-year leases in anticipation of long-term growth in the area.

Which Commercial Properties Have the Most Potential?

  • Retail Storefronts: High-traffic areas near shopping centers, entertainment hubs, and new mixed-use developments
  • Office Spaces: Medical, tech, and professional services are moving in, looking for modern office spaces
  • Industrial Warehouses: The growth of e-commerce and logistics is driving demand for distribution centers and industrial rentals

Bottom Line for Landlords:
If you own commercial property in Comal County, your investment is appreciating quickly. Now is the time to increase rents, expand holdings, and secure high-value tenants.

3. Business Owners: Prime Locations & Strong Consumer Demand

For business owners, Comal County presents a rare combination of high consumer demand, low competition in certain sectors, and prime retail locations.

Why Now is the Best Time to Expand or Start a Business in Comal County

  • Consumer Base is Growing Fast: With over 175,000 people in the county and rising, the demand for goods, services, and entertainment is skyrocketing.
  • Less Competition than Big Cities: Unlike San Antonio or Austin, Comal County still has room for new businesses to thrive without oversaturation.
  • Prime Retail & Office Space Available: With new developments like Mayfair, Veramendi, and Creekside Town Center, business owners have access to premium locations with high foot traffic.

Industries Set to Thrive in Comal County

Certain industries are poised for major success in Comal County due to growing demand and limited supply.

✔️ Restaurants & Coffee Shops – The population growth means huge demand for dining options, especially in fast-casual and high-end restaurants.
✔️ Medical & Wellness Services – With more people moving in, the need for doctors, dentists, chiropractors, and wellness clinics is increasing.
✔️ Retail & Specialty Stores – As big-box retailers like Costco and Sprouts Farmers Market move in, more foot traffic is expected in retail centers.
✔️ Entertainment & Family Attractions – With developments like Topgolf and the Creekside expansion, there’s a rising demand for family-friendly entertainment.
✔️ Professional & Tech Services – More businesses moving in means more demand for legal, financial, real estate, and IT services.

Best Locations for New Businesses

📍 Creekside Town Center & ExpansionRetail stores, entertainment venues, and casual dining spots will thrive here.
📍 Downtown New Braunfels – The city’s historic district is becoming a cultural and business hub for boutiques, restaurants, and offices.
📍 Mayfair & Veramendi – As these master-planned communities develop, businesses here will benefit from built-in customer bases.
📍 I-35 CorridorPrime real estate for logistics, manufacturing, and highway-side retail businesses.

Bottom Line for Business Owners:
If you’re considering opening a new location or expanding, Comal County is where you want to be. Getting in now means securing high-traffic spots before prices climb even higher.

Comal County is the Future of Commercial Real Estate in Texas

Everything is pointing to Comal County becoming a top-tier commercial market in Texas. With massive business investments, rising property values, and booming consumer demand, the region is on the fast track to economic dominance.

Whether you’re an investor, landlord, or business owner, the time to take advantage of Comal County’s commercial surge is right now.

Investors – Secure properties before values climb even higher.
Landlords – Increase rental rates and capitalize on high occupancy demand.
Business Owners – Find prime locations in growing developments like Mayfair, Veramendi, and Creekside.

With new businesses, infrastructure growth, and skyrocketing demand, Comal County’s commercial market isn’t just growing—it’s booming. 🚀

Comal County’s Commercial Boom is Just Beginning

Comal County is no longer just a rural escape between San Antonio and Austin—it has transformed into one of the most promising commercial real estate markets in Texas. With major national brands moving in, large-scale infrastructure improvements, and master-planned developments like Mayfair and Veramendi, this region is poised for explosive economic growth in the coming years.

Whether you’re an investor, landlord, or business owner, the opportunities in Comal County are unmatched. Here’s a final breakdown of why now is the time to get involved:

Investors:

  • Commercial property values are rising fast—early investors will see major appreciation.
  • The I-35 and I-10 corridors are attracting national businesses, making retail and industrial properties highly lucrative.
  • Retail and industrial leasing rates are climbing, offering strong long-term ROI.

Landlords:

  • Demand for commercial space is outpacing supply, allowing landlords to charge higher rents and lock in long-term leases.
  • Retail hotspots like Creekside and downtown New Braunfels are filling up fast—owning property here means consistent rental income.
  • The population is exploding, ensuring sustained demand for rental spaces in both commercial and residential sectors.

Business Owners:

  • National brands are investing in the area—Costco, Topgolf, Sprouts, and Portillo’s wouldn’t be here if the market wasn’t booming.
  • Infrastructure expansions make it easier than ever to attract customers and employees.
  • New retail and entertainment districts provide prime opportunities for businesses to get in early before competition intensifies.

Why Comal County is a Smart Move Right Now

📍 It’s Still Affordable – Compared to San Antonio, Austin, or Dallas, commercial property in Comal County is still reasonably priced, but values are climbing fast.

📍 The Population is Booming – With tens of thousands of new residents moving in, the demand for services, retail, and commercial space is skyrocketing.

📍 The Economy is Diversifying – Beyond retail, logistics, manufacturing, medical, and entertainment sectors are growing, creating a stable and resilient economy.

📍 New Developments are Just Getting Started – Mayfair, Veramendi, Creekside expansion, and the New Braunfels Industrial Park will continue shaping the region for the next 10+ years.

📍 Competition is Low (For Now) – Business owners and investors who move in early can secure prime locations and market share before the rush.

Get In Before the Boom Peaks

Comal County isn’t just growing—it’s exploding with opportunity. As businesses expand, new developments break ground, and infrastructure projects wrap up, the window for prime investment deals is closing fast.

Whether you’re looking to buy commercial real estate, lease out retail space, or launch a new business, now is the time to act. Those who get in early will reap the biggest rewards as Comal County cements itself as one of the fastest-growing commercial hubs in Texas.

The question isn’t if Comal County will continue booming—it’s whether you’ll be part of it. 🚀

How to Take Advantage of Comal County’s Growth

Want to learn more about commercial investment opportunities in Comal County? Looking for prime retail space? We can help.

📞 Contact Blue Collar Commercial Group today for expert insights on the best investment properties and business locations in Comal County.

🔗 Visit www.bluecollarcommercialgroup.com to explore available listings, market trends, and commercial opportunities.

📍 Follow us for the latest updates on Comal County’s real estate market!

Your Partners in Commercial Real Estate Success

At Blue Collar Commercial Group, we don’t just work in the Texas Hill Country commercial market—we live here. Our deep-rooted understanding of this unique market, combined with our unmatched expertise in commercial real estate, positions us as your ideal partner for navigating the complexities of office space selection.

From identifying your perfect office space to closing the deal with confidence and ease, our team of seasoned commercial real estate professionals is dedicated to guiding you every step of the way.

Ready to make your mark in the Texas Hill Country commercial real estate landscape?

Contact Blue Collar Commercial Group today. Let us empower you with the insights, resources, and personalized support needed to turn your commercial real estate aspirations into reality.

Reach out to us now and embark on your journey toward commercial real estate excellence in Texas Hill Country.

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About the Author: Kaitie Moore Underwood

Kaitie Moore Underwood
Kaitie Moore Underwood's roots in competitive rodeo in Texas intertwined with her academic pursuits at the University of Houston, where she met her husband, Hank. Their move to the Hill Country in 2021 marked the beginning of both their family and Kaitie's successful career in real estate, assisting 18 families in her first year. With a background in the hospitality industry, recognized for her service excellence by the Starwood Hotel Sales Organization, Kaitie has honed her skills in financial analysis, strategy, and marketing. Now, as a pivotal member of the Blue Collar Commercial Group, she continues her professional ascent, consistently exceeding expectations through her dedication to relationships and solutions.

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